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Europe, Travel Startups

Trust My Travel Offers Payment Products to Travel Companies

Will Plummer is the CEO of Trust My Travel and is sharing his story about building Trust My Travel, an online payment system providing financial protection to travel companies. 

Will is part of our Travel Massive London chapter and quite often takes part in Travel Massive events during the World Travel Market and ITB Berlin. Apart from great social occasions and the chance to meet potential new members, Will enjoys sharing ideas with other entrepreneurs and to see what they are doing in the world of tourism.

Now, let’s learn a bit more about Trust My Travel.

Trust My Travel offers payment products specific to the travel industry. The company originally started offering financial protection to travel companies around the world in the form of a trust account, in line with the Package Travel Regulations. While the trust account still remains the very core of the business, strong partnerships with banking and payment partners allows Trust My Travel to offer a broad range of payments products to travel companies – from credit card processing; multi currency pricing through to third party payment solutions.

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Who is your startup for?

Travel companies – new or old; small or large. We have solutions for everyone from the financial protection side of things, credit card processing, pricing in different currencies, managing your foreign exchange exposure through to making low cost payments to your suppliers wherever they are in the world.

What inspired you to create this startup? 

I have been involved in various travel companies both in the UK and outside, most noticeably during time spent living in Oman. It doesn’t matter where you are or what you are doing as a company, you need to get paid securely. You also need to give your customers confidence in you – they might have just found you through a stunning website, you may offer the best local product, but why would they trust you enough to send you their hard earned money?

As the world becomes more accessible, customers also want to understand pricing in their own currency and using local (to them) payment means wherever possible – this is where our multi currency pricing comes in. 

What makes your startup different from other similar startups out there?

There are very few startups that focus on payment solutions in the travel industry. There are many financial solutions (FinTech is everywhere) and many travel solutions, but none that we felt harnessed the best of both worlds. Travel is a global industry with companies all around the world – we want the payment solutions to work for the industry rather than the industry having to pick up the pieces in each region.

How did you get your startup off the ground and gaining traction?

We were extremely fortunate – one is that we found some very reliable partners in the likes of Citi and Cambridge Mercantile who were able to offer us a broad range of products which we have then tailored in conjunction with them. We were also delighted that Gray Line, an award winning tours and activities company, adopted our payment system at a very early stage in our company’s history. 

How is your startup changing the future of the industry or helping to make travel better?

For travel companies, it is giving them access to a broader payment set up any where in the world.

For travellers, they can now shop for the best local suppliers knowing that wherever they are the world, if they are a member of Trust My Travel, their money is protected.

Do you have any tips for new entrepreneurs who want to create a successful startup?

I am a strong believer in testing that your product works before taking investment.

You will never get all the answers in day one, and no matter how good your research is, you need to know that your product/service can be sold and will be used.


Travel Start-Up is a monthly series that profiles unique online travel start-ups in the Travel Massive community around the world. You can connect with Will and Trust My Travel on Travel Massive, Facebook and Twitter.


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