Webinar Recap – How to Effectively Market Your Sustainable Tourism Business

Here is the recording and recap of Travel Massive LIVE’s webinar – How to Effectively Market Your Sustainable Tourism Business.

Watch the webinar below:

During this webinar, Yvonne Ivanescu, Travel Marketing Strategist and Founder of Fernweh Marketing from Rio de Janeiro, will talk about:

• What sustainable tourism is and why it is important
• How to Create an Effective Sustainable Tourism Marketing Strategy, specifically focusing on:

1. How to effectively communicate sustainability and with whom
2. Utilizing emotional marketing
3. What mediums should be used when communicating sustainability
4. When, during the customer journey you should communicate sustainability

Join the Travel Massive LIVE chapter for upcoming webinars. Supported by In Marketing We Trust.