Webinar Recap – How Tour Guides Can Build Loyalty Through Body Language

Here is the recording and recap of Travel Massive LIVE’s webinar – How Tour Guides Can Build Loyalty Through Body Language.

Watch the webinar below:

Princeton Professor Alex Todorov did an experiment where he showed people pictures of candidates running for local office. He found that with nothing but a picture, people could guess who won about 70% of the time! Todorov found that people look for trust and competence in someone they’re considering voting for. It’s the same with our interactions with our travel clients. If we’re seen as trustworthy and competent, we’ll build trust and loyalty.

60-93% of our communication is nonverbal. Certified Body Language Trainer, Jeff Baird, will share 3 research-backed ways you can build rapport, trust and loyalty with your travel clients, so they’ll come back for more and refer their friends.

The webinar covers:

• What are our trust indicators?
• What are friend vs foe nonverbal signals?
• How to show warmth, but also convey competence?
• BONUS: The Dinner Mint Principle

Join the Travel Massive LIVE chapter for upcoming webinars. Supported by In Marketing We Trust.