Event Recap – Packaged Trips for the Millennial Traveler

Here is the recap and recording of Travel Massive LIVE‘s webinar: Packaged Trips for the Millennial Traveler.

Watch the webinar below:

Millennials are increasingly comfortable with last-minute or unexpected bookings, are eager to travel in style and have responded positively to elite (and affordable) travel and lifestyle benefits offered through an online travel club subscription.

According to MMGY’s 2016 Portrait of American Travelers, Millennial families went on 36.9 million vacations, spending $50.4 billion. U.S. travelers in general intended to travel 6% more in 2017, but Millennial families intended to travel a whopping 35% more and spend 19% more on vacations. Millennial families represent 16% of all active travelers and account for around 9.5 million households in the U.S.

But too few travel companies have maximized the value of the Millennial Traveler by communicating to them in a way that meets them where they are and addresses exactly what they want. Join us in this webinar presented by Mike Putman to find out what the winners and losers in this space do differently.

Join the Travel Massive LIVE chapter for upcoming webinars. Supported by In Marketing We Trust.